• Arm founder with a strong marketing strategy that focuses on cultivating an engaged, hyper-targeted audience with minimal promotional spending
  • Design a brand identity that speaks to the founder's goals
  • Construct a newsletter layout that the founder can easily update on a weekly basis

The Solution

I created a marketing plan that catered to a low budget for advertising and capitalized on socially sharable features in the newsletter itself. The logo and newsletter were designed in accordance with the determined marketing strategy.


Project included:

  • Brand identity
  • Newsletter design
  • Marketing strategy